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No cost, no ads, no algos – just thoughtfully curated ideas and mutual inspiration. Researched and written by our founder Menka Sanghvi. ☁️
We're Making A Shop! 👷🏼
Say hello to the Just Looking Press. We'll be creating tools and resources to help us slow down and stay curious in this digital age.

The Slipperiness of Convenience
Knowing what we are doing – while actually doing it – is the basis of awareness, intention and agency. And sometimes that requires adding some annoying speed bumps along the way.

Being an Earthling
It's funny how often the more you understand, the more awe you feel. An artist friend of Nobel-winning physicist Richard Feynman once lamented how science makes things dull. Read the iconic rebuttal below.

Do You See Faces?
Walking the streets in search of face pareidolia can help boost our creativity, and when we spot a face, it can also be a humbling reminder of how our eyes can be nudged and fooled.

Introducing the 60 Experiments in Looking!
Because we can't control everything in this crazy world, but we can choose how to use our attention.

Why Noticing Matters
What is worth noticing? We have seemingly endless choices in our infinite scrolls and instant searches. But on closer examination, we find algorithms creating monocultures. Attentionally malnourished, we can easily start feeling disconnected.

The Blueness of Blue
We have so many allies in this world, including just the colour blue in the sky. It is amazing how simply noticing colours and paying attention can help bring you back to the moment and feel less alone in the world.

Noticing – Our Newsletter
Join our newsletter community for monthly inspiration to slow down and stay curious about everyday life and what matters most to you.